dpMaple Street Biscuit Company, cherished in Jacksonville since 2012, is beginning a new era as Biscuit Belly takes over.
JACKSONVILLE, Fla. — A Jacksonville restaurant chain is entering a new chapter.
Maple Street Biscuit Company has been sold by Cracker Barrel to Kentucky-based Biscuit Belly. While the name will eventually change, the original San Marco location — along with the Point Meadows and Fleming Island restaurants — will remain open.
The chain first opened in San Marco in 2012 as a single biscuit shop before expanding into multiple states.
Now, under new ownership, the company says customers can expect a new menu and dining experience as the transition begins.
For longtime customers like Jamal, who says he’s been visiting the original location since it opened, the news is bittersweet.
“They used to have this dish with the waffles and maple sausage syrup on it. They took it off the menu ever since Cracker Barrel bought it out, but if you know, you know,” Jamal said.
Even so, Jamal believes the change could bring new opportunities while preserving what made the restaurant special.
“It’s room for growth. It’s room for other people to step in, and who knows, we might get the next original restaurant to come in this plaza and fill it up,” Jamal said.
First Coast News also heard from Biscuit Belly CEO Chad Coulter, who said the San Marco, Point Meadows and Fleming Island locations are expected to rebrand in early 2027.
Coulter said customers can expect a biscuit sandwich-focused menu, expanded lunch options and a more robust cocktail selection as the restaurants transition to the Biscuit Belly brand.
